Okay, I lied. One last parting shot and then I’m closing down the pundit pavilion for a break.
Best Commercial for Meg Whitman to run this summer (now that she’s finished running those “Hi, I’m Meg Whitman as in E-Bay and not candy samplers and I’m willing to go so far to the right to win the Republican Gubernatorial primary that I’ve ended up in Arizona” ads):
That’s it. No more hippy vans and Summer of Love spots. Just Rose Bird with historical reference.
As for Jerry “Hardest Working Man in California Politics” Brown, the obvious ad shows large stretch limo drives down the blocks of Rodeo Drive luxury shops, coming to a stop before a Gucci/Prada type establishment. Two handsome matronly women dressed to the nines emerge from the limo and enter the store, chatting. The blonder of the women is complaining about the fact that, now that she’s cashed out her billions from her business she just is having the hardest time finding things to fill her time. The other woman expresses her sympathies for her friend’s plight. As they peruse row after row of purses with four and five figure price tags the Blonde stops in front of one labeled “Governor of California” with a price tag of $150 million. She picks it up, looks at her friend and says, “Hey, I like this one. What do you think?” Her friend says, “Oh honey, it’s you. And you certainly can afford it!”
And so the bored, rich Blonde woman walks to the checkout stand and buys the Governorship purse. Throw in a voiceover asking if Californians are really going to let a bored, rich Blonde woman basically buy the governorship and, voila, the spot sells itself.
Of course the answer to that question come November may well be “Eh? Why not?”
Now, make the Blonde’s companion look oh-so Carly Fiorina and you have a two-fer commercial. The Carly character can pick up a purse labeled “United States Senator” with a $50 million price tag and say “I think I’ll get one, too.”
Yo Barb and Jerry, ever thought about combining forces on this one?
And, to be fair to Carly, her ad against Barbara B. is simple as pie.
The US Capitol
With a simple voice over: “With the highest unemployment levels in thirty-years does ANYONE working in this building deserve to keep THEIR jobs?”
(Admittedly, this is an ambidextrous spot useful to all challengers of both parties but, hey, if the spot fits.
Sianara for a few more weeks.